Services

The capabilities behind a joined-up growth engine.

From strategy and acquisition to ecommerce, creative, sales enablement and distribution, tidytrade gives ambitious consumer brands one accountable partner across growth. Engage us for one priority or across the full system.

Services

The capabilities behind a joined-up growth engine.

From strategy and acquisition to ecommerce, creative, sales enablement and distribution, tidytrade gives ambitious consumer brands one accountable partner across growth. Engage us for one priority or across the full system.

Channel health

Last 30 days

Mon

Tue

Wed

Thu

Setup score

Fri

Sat

off

Sun

Channel setup & optimisation

We set up and improve your Amazon, TikTok Shop and Shopify presence so every channel is structured to convert from day one.

30 videos / month

AI UGC creative

Testing

Profile image 01

Christian Ray

12 new hooks

Paid social angles

6 winners

Ready

Profile image 02

Lorraine Lewis

24 days

Paid media & creative

We run campaigns across Amazon, Meta, Google and TikTok, supported by fresh creative, AI UGC and continuous testing.

Growth pipeline

+38%

Distribution & scale

For the right brands, we support wholesale, retail buyer access, stock investment and distribution-led growth.

Channel health

Last 30 days

Mon

Tue

Wed

Thu

Setup score

Fri

Sat

off

Sun

Channel setup & optimisation

We set up and improve your Amazon, TikTok Shop and Shopify presence so every channel is structured to convert from day one.

30 videos / month

AI UGC creative

Testing

Profile image 01

Christian Ray

12 new hooks

Paid social angles

6 winners

Ready

Profile image 02

Lorraine Lewis

24 days

Paid media & creative

We run campaigns across Amazon, Meta, Google and TikTok, supported by fresh creative, AI UGC and continuous testing.

Growth pipeline

+38%

Distribution & scale

For the right brands, we support wholesale, retail buyer access, stock investment and distribution-led growth.

GTM enablement

GTM enablement

We identify the strongest route to growth, connect it to the commercial strategy and build the roadmap, systems and channel plan needed to execute it.

  • Amazon, TikTok Shop and Shopify setup

  • Category, competitor and keyword research

  • Channel mix and launch roadmap

  • Listing, creative and campaign priorities

  • Amazon PPC, Meta Ads, Google Ads and reflect these service capabilities throughout the website.

tidytrade Team mamber

GTM roadmap created

Amazon · TikTok · Shopify

Opportunity

Market research

Amazon • TikTok • Shopify

UK market

1

15

2d

Research used to shape positioning.

D2C & Shopify

D2C & Shopify

tidytrade builds and improves Shopify and D2C experiences that give consumer brands greater control of the customer relationship, stronger conversion and a channel they can compound over time.

  • Shopify store setup and optimisation

  • D2C website design and conversion structure

  • Product pages built for trust, clarity and sales

  • Checkout, tracking and app setup

  • Connected strategy across Amazon, TikTok Shop and paid media

Shopify store build

D2C

Storefront ready

Products. Checkout. Tracking.

Paid media management

Paid media management

We manage paid acquisition across the platforms where customers discover, evaluate and buy - connecting media, creative and conversion around commercial performance.

  • Amazon Ads campaign structure

  • Meta, Google and TikTok paid media

  • Budget, bid and creative testing

  • Weekly reporting and optimisation

Campaign performance

Campaign performance

Last week

Results

4.6x

ROAS

23%

Amazon

Amazon

18%

Meta

Meta

19%

TikTok

TikTok

31%

Google

Google

9%

Shopify

Shopify

Creative & AI UGC

Creative & AI UGC

Growth creative needs a system, not occasional assets. tidytrade develops the hooks, product stories, UGC and performance creative needed to keep learning and scaling.

  • AI UGC videos for TikTok, Reels and ads

  • Product hooks, angles and creative testing

  • Amazon image stacks and A+ content

  • Creative feedback from paid performance

What we run

One system. Six connected growth capabilities.

One system. Six connected growth capabilities.

Strategy sets the direction. Acquisition creates demand. Commerce converts it. Creative keeps the system learning. Sales infrastructure opens new routes. Distribution turns momentum into scale.

Channel setup

Amazon, TikTok Shop, Meta and Shopify foundations set up correctly from day one, including D2C store structure where needed.

PPC management

Campaigns across Amazon, Meta, Google and TikTok managed and refined weekly.

Listing optimisation

Listings and A+ content improved continuously using search and sales data.

AI UGC creative

Creator-style videos produced for TikTok, Reels, Amazon Video and ads.

SEO & GEO

Marketplace and generative search optimisation to improve visibility across all platforms.

Distribution & co-funding

Wholesale support, stock investment and shared-growth opportunities.

What we run

One system. Six connected growth capabilities.

Strategy sets the direction. Acquisition creates demand. Commerce converts it. Creative keeps the system learning. Sales infrastructure opens new routes. Distribution turns momentum into scale.

Channel setup

Leads are spread across spreadsheets, notes, and inboxes, making it impossible to see the full customer journey.

PPC management

Campaigns across Amazon, Meta, Google and TikTok managed and refined weekly.

Listing optimisation

Listings and A+ content improved continuously using search and sales data.

AI UGC creative

Creator-style videos produced for TikTok, Reels, Amazon Video and ads.

SEO & GEO

Marketplace and generative search optimisation to improve visibility across all platforms.

Distribution & co-funding

Wholesale support, stock investment and shared-growth opportunities.

Platforms

Channel-agnostic strategy.
Platform-specific execution.

Channel-agnostic strategy.
Platform-specific execution.

Channel-agnostic strategy.
Platform-specific execution.

We do not force every business into the same channel mix. We identify where the opportunity is, then bring specialist execution to the platforms that can create it.

We do not force every business into the same channel mix. We identify where the opportunity is, then bring specialist execution to the platforms that can create it.

integration image 01
integration image 01

FAQs

Questions before we audit your brand?

Who does tidytrade work with?

Our core focus is ambitious consumer and retail brands, from emerging businesses building their first repeatable growth engine to established brands looking for the next channel, market or growth lever. We also take on selected service and B2B engagements where our GTM, acquisition and sales-infrastructure capabilities are a strong fit.

Do you only work with ecommerce brands?
Can we engage tidytrade for one capability?
Do you only advise, or do you execute?
Do we need to be live on Amazon, TikTok Shop or Shopify already?
Can you support retail and wholesale distribution?
What is the best next step?

FAQs

Questions before we audit your brand?

Who does tidytrade work with?

Our core focus is ambitious consumer and retail brands, from emerging businesses building their first repeatable growth engine to established brands looking for the next channel, market or growth lever. We also take on selected service and B2B engagements where our GTM, acquisition and sales-infrastructure capabilities are a strong fit.

Do you only work with ecommerce brands?
Can we engage tidytrade for one capability?
Do you only advise, or do you execute?
Do we need to be live on Amazon, TikTok Shop or Shopify already?
Can you support retail and wholesale distribution?
What is the best next step?

Build the next stage of your growth engine.

Tell us where growth is getting stuck - or where you think the next opportunity sits. We'll help identify the right route and what it will take to execute it.

  • tidytrade Grid Image

Build the next stage of your growth engine.

Tell us where growth is getting stuck - or where you think the next opportunity sits. We'll help identify the right route and what it will take to execute it.

  • tidytrade Grid Image

Build the next stage of your growth engine.

Tell us where growth is getting stuck - or where you think the next opportunity sits. We'll help identify the right route and what it will take to execute it.

  • tidytrade Grid Image